Tokenised communities have the potential to turn members into active participants and stakeholders, by using community tokens as the primary means of community access, engagement & coordination. Community tokens combine elements of fandom (belonging and connection), patronage (membership and support) and investment (liquid ownership and financi... See more

 How do you “go to market” and convince potential customers to spend their money, time, and attention on your product or service? The response by most organizations in web2 — the Internet era defined by large centralized products/services like Amazon, eBay, Facebook, and Twitter, in which the vast majority of value accrues to

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