Thinking, Fast and Slow
The startling findings were that people made better choices when not thinking at all, especially in complex consumer settings.
The researchers argued that this is because our unconscious processes are less constrained than conscious processes, which make huge demands on our cognitive system. Unconscious processes, such as intuition, function in ways
... See moreTo What Extent Are We Ruled by Unconscious Forces? - Neuroscience News
The statement “I had a premonition that the marriage would not last, but I was wrong” sounds odd, as does any sentence about an intuition that turned out to be false. To think clearly about the future, we need to clean up the language that we use in labeling the beliefs we had in the past.
Kahneman, Daniel • Thinking, Fast and Slow
One of the most important things I’ve come to understand is that most of the processes that go into everyday decision making are subconscious and more complex than is widely understood. For example, think about how you choose and maintain a safe distance behind the car in front of you when you are driving. Now describe the process in enough detail ... See more
Ray Dalio • Principles: Life and Work
Thus factors such as our beliefs, moods, and our levels of tiredness and hunger, impact greatly upon that sequence of trigger > judgement > inhibition > behaviour.