The Visual Mba: Two Years of Business School Packed into One Priceless Book of Pure Awesomeness

First, think outside the box. Then associate your thoughts with things you have observed or experienced. This is the essence of creativity. Always be filling your “card catalog” with experiences and knowledge. Then take those cards and put them together in different combinations.

A: helps someone get over a hurdle, B: is distinct, C: creates a positive personal connection.

Now take what you learned with the problem in mind and start coming up with ideas. The more ideas, the better.

The agency theory states that the agent will want to maximize utility for one’s own benefit. Goal incongruence is when the principal and the agent’s goals don’t align.

Entrepreneurial Management is about solving unknown problems (pain) with unknown solutions (innovation). The key to solving uncertainty is by identifying pain, and the key to finding the right solution is by experimentation.

Competitors change the game. You may think all is well with your projections but did you consider what happens when someone else enters? Will it change your sales price and have an impact on your profits? You have to think through the various scenarios before going all in.

One by one, go through your objectives. Ask the question, what do we want from this? Then ask, why?

If you want to be happy in your job you need to hit the sweet spot. You need a balance of competence (really good at something), passion (need I say more?), and opportunity (there is a market need).

Change is emotional. Find ways to nudge change in the right direction. For example, rather than having you cut back on your food, just start using smaller plates.