Stay out of lawsuits if you can help it. It's bad for both sides, especially small businesses. That's lawyers' business, to them, solving things through lawsuits. But it's very, very expensive. It's a sport of kings, and it uses up a lot of time. Unless you're a very big business that can make it a very small part of what you do, it's much better t

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Bill Bernbach’s letter of resignation from Grey in 1947, warning about the hidden costs of scale is the best thing I've read this year https://t.co/QNGwf1qF5h