
The Song Machine: How to Make a Hit


As T Bone Burnett once said, “Major labels figured out that catering to people who don’t need music in their lives makes them more money.” Passive streaming is a prime example—when music plays in the background at shops, hairdressers, or when Spotify keeps going after you’ve fallen asleep. Major labels don’t pay for these streams but heavily invest... See more
mailchi.mp
The money in music is even more slippery. The list of highest earning musicians last year is filled with artists who either got rid of their song catalogs—they made the list by selling out to corporations and investment funds—or had side deals in other industries. You can be the greatest musician on the planet, but still need to peddle
... See moreTed Gioia • The State of the Culture
Because I'm going to have the hottest new songs. The problem is the consumer wants more than that. They want the old stuff to. So all of a sudden the power in that relationship moves from the distributor who can create new content and also has the consumer relationship to who owns the IP that the consumer wants, the IP that consumer wants a lot of ... See more