The Rationale Behind a $27M Acquisition
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The Rationale Behind a $27M Acquisition
Google acquired YouTube in 2006 for $1.65 billion, its largest acquisition to date, which turned out to be a great one for Google.
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Today, Facebook is seen as the prime example for the power of network effects – and yet, one wonders where Facebook would be had it not acquired Instagram back in 2012. People also seem to forget about all the other social apps which Facebook has bought and subsequently shut down over the years. Why would a company that has supposedly “won the mark... See more