Saved by Ted Glasnow and
The Racecar Growth Framework — Reforge
Growth: Select channels that are actually relevant to your target audience and add fuel to it with Growth Loops.
Maja Voje • Go-To-Market Strategist: Everything You Need to Reach Product-Market Fit
The best practice is for products—whether they have network effects or not—to constantly layer on new channels.
Andrew Chen • The Cold Start Problem: How to Start and Scale Network Effects
Larger competitors are often able to copy the product, but find it difficult to capture the network.
Andrew Chen • The Cold Start Problem: How to Start and Scale Network Effects
Cold Start Theory lays out a series of stages that every product team must traverse to fully harness the power of network effects. The curve represents the value of the network as it builds over time, and is shaped as an S-curve with a droop at the end. There are five primary stages: The Cold Start Problem Tipping Point Escape Velocity Hitting the
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