The Power of Moments: Why Certain Experiences Have Extraordinary Impact

How could such a small intervention have such a big effect? We are accustomed to thinking about relationships in terms of time: The longer the relationship endures, the closer it must grow. But relationships don’t proceed in steady, predictable increments. There’s no guarantee that they will deepen with time.

One way to generate surprise is by breaking a pattern people have come to expect.

It is not more complicated than doing an activity in a place where people would think you shouldn’t.

You need to take action on • Surprises or confounds your expectations