Li Jin on The Passion Economy & Its Hidden Currency

The social returns to prescient taste and committed fandom just went up dramatically. This dynamic will upend how cultural trends are born, financed, grow and die, change marketing and community building, and turbocharge the value of influence. It will also create a backlash to the financialization of every aspect of creativity, and leave us to gra... See more

Li: ...I think the internet uniquely unlocks this opportunity for the next generation and all subsequent generations.  This is different from just “be your own boss.” You can do that in the gig economy. But with a gig, you’re doing really rote commoditized, kind of repetitive work, where the platform is telling you exactly what to do.  Wh... See more

The differentiator for the passion economy is that you, as the consumer, are looking for a very individual service and the person who is rendering that service is very important.