The Opening

Axie co-founder and growth lead, Jeff “Jiho” Zirlin, told me: The idea is to introduce something that’s new and a little scary [crypto] through something fun, familiar, and nostalgic. Then, adding property rights and economic freedom make it really special.

Now that digital ownership is exploding by way of NFTs, people are seeing bigger financial and status opportunities online than offline. This is the biggest catalyst for living online we’ve seen to date. Individuals are building status and identity in the virtual world the way that they do in the physical world. Why own a Gucci bag to impress a few... See more

We will need applications built on crypto rails to connect with friends, find restaurants, share photos, and so on. Those products will still feed the protocols underneath them, but they will also be expensive to build and only possible if they can capture significant value on the application layer.Enter membership moats.

Through ownership of cultural assets, communities will shape the future in ways we can barely envision today. Imagine your favorite sports team owned by fans, not by billionaires; a music label owned by listeners; a city in the metaverse owned by a guild. The world of Collective Ownership is just beginning to emerge.