The old shit doesn't work anymore

Pre-internet, it was immensely challenging for individual writers and other content creators to get distribution. For journalists, the primary path to making an income consisted of joining an established news organization with an advertising department, production capabilities, and delivery processes.

Today we associate the label form with major record labels and their legacy of rent-seeking, corporate sterilization, and shady accounting. But projects like the Wide Awakes are distinct from the 20th century labels we’re used to.

While 20th century labels exist to maximize profits, a project like the Wide Awakes exists to promote ideas.

While 20th c... See more

Twentieth century labels are focused on selling products and maximizing financial returns. A metalabel exists to promote ideas and encourage new ways of seeing according to the values of the label itself. Twentieth century labels are focused on owning a creator's intellectual property and exploiting it financially until the end of time. A metalabel... See more