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The MLM-ification of DTC
The company [NTWRK] has also partnered with J Balvin’s creative director (known as Milkman), along with brands such as Vans, Nike, Adidas and Foot Locker, which is also an investor. According to Fitzgibbons, onboarding the right sellers starts a “snowball effect” that prompts other sellers to join. “The key to live commerce is truly interesti... See more
ModernRetail • Live shopping platforms are preparing for battle with big tech in 2022
Affiliate Window’s partnership with myThings makes this level of personalization technology accessible to online retailers through their existing affiliate programmes.
Calvin Jones • Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation: Volume 1
