The Age of Precision Wellness

While the most recent chapter of consumer drove us from prioritizing possessions (purchasing physical goods) to emphasizing experiences (spending on events and travel), I believe that the next leg will lead us from emphasizing experiences to treasuring transformation (buying into a better version of ourselves).

One of the areas I am most passionate about as an investor and consumer is “precision wellness” — the shift from products focused on content and community to those which also incorporate deeper tech elements like passive and more accurate biometric sensing, smarter algorithms employed to drive precision treatment and nutrition, more immersive exper... See more

And now, new technologies are making it possible for women to manage their health and well-being on a more precise and personalized level than ever before. Ranging from fertility tracking apps to post-menopausal medications, new platforms are giving the women’s health market a long-overdue makeover.