
The Gravity Well Effect


REDEF ORIGINAL: The Attention Economy Crisis: The Future of Content, Commerce and Culture
Joe Marcheseredef.com
Digital abundance is a mixed blessing: exhilarating, yet flattening and homogenizing. Culture is converted into “content” that blurs together as it flows through the same conduits and across the same interfaces in an endless stream. As we struggle to keep abreast of the accelerating flow of content, drawn by the perpetual lure of the new, we come t... See more
Rather than prestige, this cultural moment is dominated by metrics, as George S. Trow predicted in a 1980 New Yorker essay called “Within the context of no context”:
“That movement... from wonder that a country should be so big, to the wonder that a building could be so big, to the last, small wonder, that a marketplace could be so big—that was the... See more