In other words, instead of “one app to rule them all,” which was never realistic and is getting even less so, we’ll have dedicated “capture apps”( like Evernote) that specialize only in capturing and organizing content, alongside other kinds of apps (like Obsidian, Tana, and Mem) that specialize in distilling and expressing new ideas.
Consider the cascade of specialized productivity apps (not suites) over the years, like Evernote, Wunderlist, Any.do, Todoist, Trello, Clubhouse, Basecamp, and the list goes on. Many of these are stable businesses, but they all claim a small piece of a large pie (and one could argue, were not great VC investments from a multiples perspective). The ... See more