The Connected Company

The Innovator's Dilemma

Clayton Christensen

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Competition Demystified: A Radically Simplified Approach to Business Strategy

Judd Kahn

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The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

Michael E. Gerber • 1 highlight

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Brands want to be more than your friend. They want community.

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