The CLV Revolution: Transform Your Ecommerce with Customer Value Optimization

Revisiting Lifetime Value and Customer Acquisition

digitalnative.substack.comdigitalnative.substack.com
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Your CAC doesn’t matter: Brands of the next decade will win with loyalty, not acquisition

Jason Bornsteinforerunnerventures.com
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Suveer Bajaj The power of content-community-commerce model - ET BrandEquity

The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue

Robbie Kellman Baxter

amazon.com
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