The big idea: why we should spend more time talking to strangers

Stav Atir Talking to strangers: Intention, competence, and opportunity

Jane Jacobs The Death and Life of Great American Cities

Mark Levy Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content

Rob Fitzpatrick The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you