The Art & Business Of Ghostwriting: How To Make $10,000+ Per Month Writing For Other People Online

(The ideal scenario is to have a $1.5M agency where you take home $1M/year and all your costs and salaries are covered by the other $500k. A boutique agency operating at a 60-70% margin is

The Lifestyle Boutique Model: If you’re going to go the agency route, this should be your goal: $500,000 - $1.5 million in revenue, 5 employees or less. Once you get above 5 employees and over $1.5 million in revenue, things start to get shaky—and you basically need to decide whether to “stay small” or risk it all and try to hit $10 million in reve

If you are successful with a value-first approach to cold outreach, and you successfully educate the client on what problem they are faced with, how to solve it, and how hiring you will help them solve it easily and inexpensively relative to the outcome you are generating, you win.

“Scale” in this sense is just your ability to push & pull these 3 levers: Sell more clients At higher & higher price points While getting the work done in less & less time I recommend tackling these levers one at a time (first, focus on getting more clients, second raise your prices, and third work on creating efficiencies so you don’t

He or she who frames the problem owns the solution.

Cold Lead Outreach: The third, and most lucrative way to grow your 1-person ghostwriting business, is to literally just DM and email prospective clients and pitch them directly. There’s no other way around it. The more people you reach out to (who would benefit from your service), the more likely you are to land clients. Period. Everyone wants to a

Look for people who are either TRYING to do the thing you want to help them do, and failing—or people who SHOULD be doing the thing you want to help them do, but aren’t.

So, let’s recap how to craft an Irresistible Ghostwriting Offer: Niche down, name & claim it: Solve A Different Problem For A Different Person In A Different Way Articulate the Problems & Solutions: Specific Problem » Reason Why » Consequence of Problem » Ultimate Negative Outcome Specific Solution » Reason Why » Benefit of Solution » Ultim

the most important lesson I’ve learned taking 1,000+ sales calls and generating millions of dollars in business is that the best sales calls aren’t really about “selling.” The best sales calls are actually Free Consulting.