The arc of change
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The arc of change
diverge-converge-diverge-converge sequence,
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
The default trajectory leads towards intellectual nerds, purchasing on their own and using Roam privately. This is typical of Roam’s current usage patterns, but won’t satisfy Roam’s investors. The swerve leads towards organizational collaboration, network effects, and enterprise customers.