Taste Is Eating Silicon Valley.

probably the most important essay you need to read as a designer, creator, founder for the upcoming era “in a world of scarcity, we treasure tools. in a world of abundance, we treasure taste.” https://t.co/vKcr1zqKtT

Taste is about preference. When someone has "good taste" they have well-refined preferences. Taste sounds like a snotty term that a sommelier uses, but we all have tastes, even if we're not talking about taste in full-bodied reds from Northern Italy. We have taste in music, taste in design, and taste in literature (even if your literature is banger... See more

How do you become a 100-year company?

Taste is a double-edged sword. Because it is ephemeral, you’re untouchable if you have it. Competitors won’t be able to copy it—what is there to copy?