STRAT_SCRAPS volume one hundred and fifty three
stratscraps.substack.com
STRAT_SCRAPS volume one hundred and fifty three
- Articulate the value of your product
Centric Digital • Strategy Matters: Lessons from the Springpad Shutdown - Technology - Webflow Ecommerce Website Template
If all our customers vanished, and we had to earn our growth and brand from scratch, what would we do?
How would we distinguish ourselves with a unique compelling message, as a fresh competitor in our market? What would we put on our home page? Would we use a different pricing model to compete better? Would our brand need to change to align with the
... See moreJason Cohen • Extreme questions to trigger new, better ideas
positioning, the messaging, and a winning go‐to‐market plan.