STRAT_SCRAPS volume one hundred and fifty three

Think of your strategy as a path of stepping stones that you navigate to your goal.

long-term goal of ‘wider, fresher networks’. If you keep on with the same message, then other attributes do not…

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a consistent image in the marketplace is a valuable asset, which can be rapidly compromised if the firm attempts to serve too diverse a set of client needs. Few firms, in my experience, have a clear picture of their true positioning along the expertise, experience, efficiency spectrum.