I don't know why. Let me tell you one other thing about the Internet: there are thousands of such ideas under our noses even as we speak. Why things happen, I just don't know. Maybe somebody has a need and, in our case, we had a need. That's what triggered the idea. Sometimes ideas are born out of necessity: you solve a problem for yourself, and yo

Here are a few reasons why our initial attempts at innovating with a new product failed: