Snapchat (?!) | Acquired Podcast

Snapchat’s Stories format—allowing people to broadcast a set of asynchronous photos and videos to their friends—can sit alongside their core photo messaging app, and increase usage. Some photos are better for 1:1 communication and others are better for a broadcast format—Stories allows Snapchat to collect both sets of photos instead of just one.

I think Yahoo is smarter now about dealing with startups than they were then. We were one of the first companies they bought, and I think the idea was, back then, that what you should do with an acquisition is "integrate" it, in the same way that a sugar cube becomes integrated with your tea. We basically got dissolved within Yahoo, and a