Shoe Dog: A Memoir by the Creator of Nike

possibilities, but in the expert’s mind

possibilities, but in the expert’s mind

them, the iconoclasts, the innovators, the rebels, that they will always have a bull’s-eye on their backs. The better they get, the bigger the bull’s-eye. It’s not one man’s opinion; it’s a law of nature.

Supply and demand is always the root problem in business.

Anything was preferable to not bringing product to market on time.

The cowards never started and the weak died along the way. That leaves us, ladies and gentlemen. Us.

Shoe dogs were people who devoted themselves wholly to the making, selling, buying, or designing of shoes.

Of course, above all, I regret not spending more time with my sons. Maybe, if I had, I could’ve solved the encrypted code of Matthew Knight.

The harder you work, the better your Tao. And since no one has ever adequately defined Tao, I now try to go regularly to mass. I would tell them: Have faith in yourself, but also have faith in faith. Not faith as others define it. Faith as you define it. Faith as faith defines itself in your heart. In what format