SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

want is information — useful, helpful, no-nonsense information. The more information you can give them in your ads, the better your chance to generate an action.

The reason for this is because these are all designed to treat the symptoms to low sales and not cure the systemic cause of the problem. You need something different.

your audience

Here’s what you need to do:

Quantify the monetary benefits the product will deliver and compare it with the almost insignificant price you’re asking in return.

There are three ways we can influence people:

calling out their fears in your copy and ads is an incredibly important element to get your dream buyer to take action and motivate them to move away from what they fear most.

These are the free gifts that prospects receive along with the product they’re purchasing.

I want you to come up with the most powerful offer you can put down in writing. It should be no more than a few lines.