A new willingness to pay 💳: Superhuman costs $30 per month. Roam plans to charge $15 per month — that’s an unprecedented willingness to pay. Will this scare people away? Definitely, but this is part of the plan (see above).

At Airtable, we struggled with the high hurdle rate for the product: unlike SaaS products like Zoom, Dropbox, or Slack, Airtable’s product is incredibly complex. That Airtable has had such strong bottom-up adoption for such a horizontal, versatile product is astonishing. A key challenge for Airtable and its counterparts will be how to communicate t... See more

Being everywhere all the time made us look bigger than we were; "Oh yeah, we'll be in New York, we'll be there." I'd say, "Jeff, I have all these things on my plate," and he always responded, "No, we're going." It was someone who had come from a big company who knew how to act like a big company, even though behind the

... See more

After launching an upgraded pricing tier in early 2018, Premium now brings in 44% of revenue