
Saved by sari
Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time
Saved by sari
“Whatever you do, don’t play it safe,” wrote Howard Schultz, the chairman and CEO of Starbucks Coffee, in his book Pour Your Heart into It.3 “Don’t do things the way they’ve always been done. Don’t try to fit the system. If you do what’s expected of you, you’ll never accomplish more than others expect.”
Successful people make it their business to be conscious of what and who matter most. Their actions flow from their values. They strive to do what they can to make things better for the people who depend on them and on whom they depend, in all the different parts of their lives.
Where did the idea for your business or company come from?
Life is too short to take things too seriously. And at the end of her life, what would matter most would not be whether those venture capitalists had ownership of her enterprise, but who she became as a human being. And the quality of the craft she produced. And how many people she helped. And how much she laughed. And how well she lived.