The chief reason why ideation is now so important is that it starts at the beginning; in the truest sense of exploration. The main argument as to why generalists can offer such valuable assistance with this is that they can hunt down and recognize more different possibilities than can specialists. Generalism is not simply a nice-to-have; it’s essen... See more

I think there’s a prevalence of generalists, people who have moved between different careers, and it’s a reflection of our macro-historical moment. Don’t get me wrong, the silos of the industrial society are still here, but they have melted to some extent. So you have people trying to understand how to exist in that murkiness where society’s tradit... See more