what this paper is really about is allowing tokens to be more than just financial objects. Rather it is about allowing them to pick up ‘attestations’ that allow your account, or “soul”, to become a nuanced multi-faceted decentralised identity, opening up the wonders of decentralised sociality.

People will earn non-transferrable NFTs like “badges” based on actions they’ve taken. The NFTs that people own will be a unique fingerprint that identifies them based on their past activities. This reputation history will be used as an on-chain identity to unlock new opportunities.

Creator coins are a new type of asset class that is tied to the reputation of an individual, rather than to a company or commodity. They are truly the first tool we have as a society to trade "social clout" as an asset. If people understand this, then the value of someone's coin should be correlated to that person's standing in society.