one of the mistakes that I see people making is really trying to go for volume. In other words, they’re just trying to build up their list as big as possible. Of course, having a large tribe or a large audience of folks that pay attention to you is extremely powerful, but what I’m referring to is trying to increase those numbers as fast as possible

You say, “Listen, I’ve got the best solution out there, but here’s the deal. I don’t work with everybody. In fact, I only work with a select few number of people. To prove to me that you qualify or you’re a good fit for my solution, you need to answer a few questions first. To find out if you qualify, answer the three simple questions that pop up,

The way I see this to pan out is the books that are the oldest about direct response copywriting, the books that were written 50-60 years ago or 30 years ago like Scientific Advertising – I don’t know when that was written, but many principles of Scientific Advertising I see being applied everywhere online.

David Frey, or anybody, Donald Trump, or whatever. Realize that they’re just a person. God gave them the same organs that you have. They have the same 24 hours a day. They’re just regular people, and they happen to be doing a certain thing in a certain industry, and they happen to be successful. Other than that, they’re just like you.

There’s many different ways to monetize those who don’t buy, but you definitely want to have as many of them on your list as possible because many of them will buy after they go through your follow-up sequence. I’ve found that between 40-60% of my sales off solo traffic come from my follow-up sequence. That’s a critical element right there.

Everything hinged on that – setting the big goal, searing it into your brain, thinking about that big goal 24/7, and doing nothing but taking action towards reaching that big goal.

the average working corporate employee, even if they have a nice cushy executive job, they still respect people that have their own business, even if that person is just starting out in their own business and just struggling to get it going. Everybody just has this enormous respect for people that have their own business, so your initial credo or y

you can see building an audience as building a business that’s driven by a super-warm hot list. They trust you. They like you. They are following you and listening to you because you help them, but also because they feel a connection with you and you stand for something that matters to them.

So you wanted to know has your list bought other courses on search engine optimization. Again, this is counterintuitive. If somebody has already bought a course on search engine optimization, someone who doesn’t understand psychology would think, “Oh, they probably don’t need another one.” That’s wrong. They probably want to buy another one and ano