Moodboard (Alex's version)

We are always telling stories, whether we realize it or not. We might as well get good at it. Good stories win people over. They provoke and inspire and inflame the human spirit. It’s a tremendous source of power.

Stories are a perfect compromise of ease of creation and richness of resulting media narrative.

Put simply: to highlight the importance of storytelling in work, in life, in all things.A business without a clear story resembles a car without an engine. No matter how much you kick, scream, or turn its crankshaft over, it won’t go anywhere. It’s no more than a dead vehicle sitting (or a dead company walking, for that matter).Like near all things... See more