
Monster Loyalty: How Lady Gaga Turns Followers into Fanatics

In a community, members build relationships with each other, solve problems and master skills together. They come back as much for each other as they do for the next newsletter, video or course. They may initially come for what the creator produces, but they stay to talk, explore and build things with members who are near them, similar to them and ... See more
Mighty • Content Alone Will Kill the Creator Economy
But we weren’t just a clothing company like many of the upstarts at Agenda. We were assembling a community, and these types of fellowships are near impossible to break.
Bobby Hundreds • This Is Not a T-Shirt
The net tightens every time I pick up my phone and check in on Twitter, every time I share my own story, every time I ask a fan how their project is coming or promote somebody’s book or tour. The net tightens when someone in the community loses her houseboat in a fire and tweets me for help, and I throw the information out to the fanbase, who go to
... See moreAmanda Palmer • The Art of Asking: How I learned to stop worrying and let people help
Being a fan builds close connections to others with whom we share interests. The behavior and its results can be a model for others to mirror.