Monster Loyalty: How Lady Gaga Turns Followers into Fanatics
The Next Great Consumer Companies Won’t Be Exclusive Clubs. They Will Be Inclusive Cults.
Laura Chaumedium.com
some paid a dollar, some paid a hundred dollars in a gesture of symbolic congratulations. It worked.
Amanda Palmer • The Art of Asking: How I learned to stop worrying and let people help
Throughout my career, the fanbase has been like one big significant other to me, a thousand-headed friend with whom I have a real, committed partnership. I don’t take vacations from communicating without warning. We share our art with one another. They help me run the business by feeding me constant information. I cop to my mistakes. They ask for e
... See moreAmanda Palmer • The Art of Asking: How I learned to stop worrying and let people help
I knew the way to keep the fans happy was by staying present—through the forums, through sharing people’s art and music back out through the Internet…
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