game itself. If you are making a work of art in any area of life, you are not going from a known point A to a known point B. You are inventing point B.

For a structure, a shape, a material choice, a function, or the natural properties of a location.

By insisting that everything from scientific theories to battlefield maneuvers to consumer gadgets to parenting tricks were the results of “creative thinking,” Osborn reduced each particular feat to an interchangeable unit called the “idea,” which anyone could have. This was the dignifying sleight of hand, the flattering oversimplification behind O