Portnoy, for instance, has gone from Boston sports, to all sports, to sports betting, to pizza, to the stock market. His success has taken many forms over the last 17 years. What this means for myself and everyone else in the early innings of a newsletter project is that whatever we’re doing right now will eventually have to be reinvented on the fl... See more

Wrap a few newsletters together under one price, where the price is higher than each would charge individually, while providing more. Five (or six, or…) for the price of four if you will. Each audience (hopefully) feeds into the other, both by making it more likely for each reader to buy the bundle than any unit, and the group as a whole bringing r... See more