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McKinsey & Company’s Go-to-Market Strategy as a Startup
Because I wasn't a great manager—and I knew I wasn't—I said, "I'm organizing this company like McDonald's. Each restaurant is going to be managed by a few people, and they're going to have profit-and-loss responsibility. If they make a profit, they get to pocket half of it. If they make a loss, we're going to know who's responsible, and we're
... See moreJessica Livingston • Founders at Work: Stories of Startups' Early Days
Organizations typically structure themselves around function or business unit or geography—but successful growth companies optimize around the job.
Clay Christensen • Competing Against Luck: The Story of Innovation and Customer Choice
from centralized to decentralized production,
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
This does not need much interpretation. It asks first for a line of authority, coordination, and the retention of the effectiveness of the then prevailing total decentralization.