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Matt Yglesias and the Secret of Blogging
In order to be taken seriously on the internet as an authority in your category and a leader in your industry, niche, or genre, you need to be writing and publishing new material 2x per month.
Nicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
The beginner version of this strategy is to post every single article you write on every single social platform you can. Every time I write an answer on Quora, for example, I will copy/paste that answer, give it a headline, and also publish it on Medium. Then I’ll take that Medium article, copy/paste it, and publish it on LinkedIn. And I’ll keep do
... See moreNicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
“Stock and flow” is an economic concept that writer Robin Sloan has adapted into a metaphor for media: “Flow is the feed. It’s the posts and the tweets. It’s the stream of daily and sub-daily updates that remind people you exist. Stock is the durable stuff. It’s the content you produce that’s as interesting in two months (or two years) as it is tod
... See moreAustin Kleon • Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered (Austin Kleon)
It’s generally much easier to be a creator today than ever.
But there’s one big reason I don’t envy the people getting started in their online-solopreneur-creating-things journey today:
Expectations.
I’ve been doing this for about a decade, and when I started, it was significantly harder to build an audience.
There were no highly optimized entertain... See more
But there’s one big reason I don’t envy the people getting started in their online-solopreneur-creating-things journey today:
Expectations.
I’ve been doing this for about a decade, and when I started, it was significantly harder to build an audience.
There were no highly optimized entertain... See more