Bundled pricing is one reason why subscription models like Spotify should ultimately win out over à la carte models like iTunes. Subscription commerce can also be thought of as a form of bundling.

Unlike in the early days of the internet, consumers are now willing to pay for higher quality offerings, driving demand for CSS offerings.

Whether it’s SaaS as the preferred delivery method for software products, monthly subscriptions for music / video streaming, newspapers, newsletters, podcasts, or physical products, subscriptions are infiltrating nearly every business model.

Implications for the SaaS Industry

As more and more products add AI features, this shift has enormous implications for the entire SaaS ecosystem:

1. Pricing Strategy Overhaul : SaaS companies will need to rethink their pricing strategies completely. The days of simple "per user, per month" models are numbered.


2. Evolution of Sales and Marketing

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