Productivity and collaboration shouldn’t be treated separately. Instead, they should go hand in hand and that’s exactly what a lot of the latest productivity tools do: Figma, Notion, Airtable, etc all have messaging natively built in to their apps.

This isn’t to say that there cannot be a horizontal collaboration app that is core to the productivity workflows. But it likely cannot be blocking to productivity. It can’t be a peer level app that is standalone. Instead it must work across and within each productivity app. Standalone messaging is not what ties all apps together. It is a peer level... See more

💎 Structured and unstructured knowledge is mixed. You set feature priority, but you also write specs. You advance deals through a pipeline, but also take meeting notes. Hopefully, digital whiteboards and interactive embeds will also be welcome — one day 🤞.