Make Something Wonderful
I was partly hardware and partly software, but, I'll tell you, I wrote an awful lot of software by hand (I still have the copies that are handwritten), and all of that went into the Apple II. Every byte that went into the Apple II, it had so many different mathematical routines, graphics routines, computer languages, emulators of other machines, wa
... See moreJessica Livingston • Founders at Work: Stories of Startups' Early Days
Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition
JamesClear.com • "2005 Stanford Commencement Address"
But if you’re expecting to read a handbook about the “Seven Elements That Made Apple Great,” I hope you’ll see that working in the Apple style is not a matter of following a checklist.
Ken Kocienda • Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
Jobs’s basic operating principles have become the stuff of legend: (1) imagine a product that is “insanely great,” (2) assemble a small team of the very best engineers and designers in the world, (3) make the product visually stunning and easy to use, pouring innovation into the user interface, (4) tell the world how cool and trendy the product is
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