Let’s talk about identity economics
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Let’s talk about identity economics
What’s so great about having money if you’re using it to live a life you’re expected to live, instead of one that makes sense for your unique abilities and perspectives?
Lawrence Yeo • Money Is the Megaphone of Identity
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Myron Golden • From The Trash Man To The Cash Man
It helps to follow certain truths of commerce. If you want to be independent, you probably need to own assets, or a reputation. If you want to be financially well off, you probably need to deliver enough value to the right people that they will happily pay you for it. If you want to be proud of your work, you probably need to avoid racing to the bo
... See moreSeth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See
Mental Accounting. George is worried about his finances—as evidenced by his decision to save money on coffee in the morning—yet nonchalantly spends $200 at the casino. This contradiction occurs, in part, because he puts that casino spending into a different “mental account” than the coffee. By taking his money and converting it into pieces of plast
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