The last time Amazon was worth $34 billion was in September 2007! Amazon's net revenues that year were $14 billion, with $3.4 billion of gross profit. While most of Amazon's volume at the time was first-party e-commerce, its marketplace business constituted nearly 30% of unit (not dollar) sales. Based on recent filings with more business unit granu... See more

The quest to be shoppers' No. 1 destination has two tech giants pitted against each other. After losing ground to Amazon, Google is doubling down on Shopping to be customers' first choice.

There are over 200 million prime members worldwide, generating north of $25 billion in revenue. The real story isn’t the revenue from Prime though; it’s what Prime does for the rest of Amazon’s product. Recent studies showed that Prime members spend roughly $2K on Amazon a year, 4X more than non-Prime members. There’s no way to prove causality give... See more