part. “I don’t think anyone can actually set out consciously to produce a masterpiece,” he said. “I think what we do is to tell the best story we can, the best way we can, and produce it in the best way possible, and then see how the world reacts to it.” Ignore what other people are doing. Ignore what’s going on around you. There is no competition.

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In the mid-1970s, he developed a system called Oblique Strategies to help people maintain a creative state.

Let me walk through the problem that Eno was trying to solve.

He believes that enthusiasm and alertness are key components of creativity. However, he noticed that artists tend to struggle with maintaining these qualities when working under pres... See more