We are now not going to be concentrating on writing systems not at the job level, but higher up at the corporate level. These will be company systems that will focus on how the business operates in its entirety.

all the national advertising in the world only gets the prospect to the door. What the team does from that moment on, to make it a memorable buying experience, is what explodes a business and takes it to the top.

High C’s get self-satisfaction and pride from doing things for others.

High D’s like confident people, as they can relate better to them.

We also tell them that a decision regarding a second, one-on-one, interview will be arranged for the two most suitable candidates, and that everyone will be phoned and advised of the outcome the following day.

“Remember to ask for the things you want, not to push away what you don’t want,

The High C needs to be shown in detail how to do something.

it’s critical that your entire team identifies with the Vision Statement and accepts it as the team’s vision too. Whenever I recruit new team members, the very first thing I discuss with them is our vision. I let them know what we are striving for. If they can’t identify with it, I tell them they’re welcome to leave then and there.

It’s all about attitude. It’s about what you’re thinking. If you’re broke, it’s only because you’re broke in your mind. If you’re wealthy, you have to be wealthy in your mind first. Some people just don’t believe this, but if you do, it’ll make a huge difference.