Inside Google's fierce Goliath-versus-Goliath fight against Amazon for shopping dollars

Google, Facebook, and Amazon are monopolizing digital ad spend, and even newsfeeds and search results are finite. Limited supply + growing demand = rising prices

Last October, Shopify Inc. CEO Tobi Lutke said his company’s goal was to “arm the rebels” against the Amazon.com Inc. empire. Since then, the mantra has become a rallying cry for Shopify’s employees and the merchant customers that use its e-commerce store software. And now, the business turmoil sparked by the Covid-19 pandemic is creating an opport... See more

Google Search today is doing ~$150B run-rate in revenue.

Meanwhile, Google and Facebook created huge new ad businesses on the internet, that advertisers prefer, and some newspaper companies think that somehow or other they should get some of that money.