Influence: The Psychology of Persuasion (Collins Business Essentials)

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Robert Cialdini

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Nudge: The Final Edition

Richard H. Thaler • 7 highlights

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Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone (Cashvertising Series)

Drew Eric Whitman

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Thinking, Fast and Slow

Daniel Kahneman • 8 highlights

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