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In the Next Era of Social, Build Rituals, Not Habits
If we get big enough, there’s a real consideration on how we train the algorithm and what objective function we get or give it, and what content gets produced for it. We need to be very mindful of that because what I’d rather have is a world where we have more original content, more interesting content, and less of this gaming-the-algorithm content
... See moreBen Thompson • An Interview with Kevin Systrom and Mike Krieger About Artifact

What today’s social apps can learn from Web 2.0, the social network revolution from 15 years ago at andrewchen
Andrew Chenandrewchen.comWe need ritual technology. Technology designed for ritual use.
Why? Most of the software we use daily is designed to engagement-max. Social media feeds, loot boxes, compulsion loops, gang gang yes yes yes ice cream so good. You’re caught in a feedback loop with the algorithm, and you are the squishiest part of that loop.
Ritual technology operates on... See more
Why? Most of the software we use daily is designed to engagement-max. Social media feeds, loot boxes, compulsion loops, gang gang yes yes yes ice cream so good. You’re caught in a feedback loop with the algorithm, and you are the squishiest part of that loop.
Ritual technology operates on... See more