In Pursuit of the Common Good: Twenty-Five Years of Improving the World, One Bottle of Salad Dressing at a Time
A.E. Hotchneramazon.com
In Pursuit of the Common Good: Twenty-Five Years of Improving the World, One Bottle of Salad Dressing at a Time
As we evolved Trader Joe’s, its greatest departure from the norm wasn’t its size or its decor. It was our commitment to product knowledge, something which was totally foreign to the mass-merchant culture, and our turning our backs to branded merchandise.
Patty Civalleri • Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys
Newthings have a proven proclivity to attract people who love money. When these people get their hands on a newthing, everything that makes the newthing beautiful and elegant and true to its essence will be challenged down to the penny. People who love money love money more than they love the newthing. But newthings need money too, especially at th
... See moreSometimes I wasn’t sure what motivated John. It certainly wasn’t money. To most investors, the prospect of a quick sellout to IBM would be irresistible. But for John, investing in high technology was a calling, and monetary reward was the byproduct of a successful mission. The higher goal was to create something enduring, a growing enterprise that
... See moreJerry Kaplan • Startup: A Silicon Valley Adventure
Clinique was launched just as inflation in the United States began to soar. In 1968, inflation rates hovered around 4.5 percent; over the next six years, they nearly tripled to over 12 percent.9 Common business strategy dictated that we raise our prices. I came to Carol to discuss pricing increases. Carol said no: she refused to raise Clinique’s pr
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