Saved by Tom Critchlow
How to find portfolio/audience fit
A succinct elevator pitch for your newsletter is much more marketable than being a whole person who communicates their ideas via blog. That said, some people, including me, market their blog as a publication dealing in existentialism and philosophy and the chronicles of life in the world today, which leaves room for your perspective to change as th... See more
Cydney Hayes • The elite capture of Substack
here are my three content buckets: General Audience: Life advice, personal development, and self-mastery as it relates to my own life experiences as a writer and entrepreneur (and…
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Nicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
As you consider the who and what, ask yourself:
- Could you draw a picture of the exact person, or a few people, who you want to see/support/read/go to your thing?
- Where do they live, and how old are they?
- What do they do for work or fun?
- Perhaps most importantly, what do they read/watch/listen to, and where do they go for their new