
Saved by sari and
How to build great products with game design, not gamification
Saved by sari and
“gamification” which attempts to use the trappings of games (reward structures, points, etc.) to make people engage more with product offerings. Does it miss the point of games? It is often layered on top of systems that lack the rich interpretability of a good game. A reward structure alone does not a game make.
Increasing games’ hit frequency increased the rate at which play was reinforced, and players’ changed expectations were then accounted for in subsequent design innovations, further ratcheting up the rate of reinforcement.